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Building Custom Audiences for Seasonal Campaigns
Nov 10, 2025

Building Custom Audiences for Seasonal Campaigns

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The Anatomy of a Lead-Gen Ad That Doesn’t Look Like a Lead-Gen Ad
Jul 25, 2025
Create high-converting lead-gen ads that feel like content, not ads. Get strategies for targeting, copy, creative, and CTA that actually drive results.
Testing Time-of-Day and Day-of-Week Ad Delivery for Better Performance
Jul 25, 2025
Test and optimize your ad delivery by time and day to reduce costs, improve conversions, and target your audience when they’re most likely to act.
Beginner’s Guide to Ad Targeting
Jul 25, 2025
New to Facebook ads? Learn how to reach the right people, reduce costs, and boost results with this beginner’s guide to ad targeting.
How to Use Heatmaps and Click Maps to Improve Post-Click Facebook Ad Performance
Jul 25, 2025
Discover how heatmaps and click maps can provide deep insights into user behavior after they click your Facebook ads.
What Causes Facebook Lead Ads to Fail (Even When Metrics Look Good)
Jul 25, 2025
Why your Facebook Lead Ads aren't driving results even when metrics look strong. Uncover common pitfalls and strategies to improve lead quality.
Targeting Last-Minute Shoppers with Facebook Ads Before Thanksgiving
Jul 25, 2025
If you're looking to generate leads and increase conversions with precision targeting, this guide is for you.

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