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Pixel vs CAPI: What’s the Real Difference?
Nov 28, 2025

Pixel vs CAPI: What’s the Real Difference?

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How to Keep Your CPM Low During Peak Winter Competition
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This article outlines practical, data-backed ways to maintain low CPMs during the highly competitive winter season.
Why Winter Ad Creatives Need Different Messaging Than Fall Campaigns
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This article explores how seasonal behavior shifts from fall to winter impact what audiences respond to.
Winter Marketing Trends: How Cold-Season Shopping Affects Meta Ads
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This article explores how winter shopping patterns reshape performance on Meta Ads and what advertisers can do to stay ahead of the curve.
How Seasonal Trends Shape Audience Interest
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This article explores how seasonal patterns influence shifts in audience behavior.
What to Test in November to Improve December Campaign Performance
Nov 20, 2025
Find key tests marketers should run in November to strengthen conversion performance, audience reach, and budget efficiency.
The Best Seasonal Campaign Structure for November–December
Nov 20, 2025
Use it to plan your funnel, prioritize budgets, and time your optimization windows for peak performance.

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