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How Instagram Reels Ads Fit Into a Paid Social Strategy
Feb 9, 2026

How Instagram Reels Ads Fit Into a Paid Social Strategy

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Why Do Ads Behave Differently Than Expected?
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Understanding why ads behave differently than expected is essential for marketers who want to reduce wasted spend and make data-driven improvements.
Paid Social Strategy Mistakes That Limit Growth
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This article highlights the most common paid social mistakes that quietly limit growth—and how to avoid them.
Why Paid Social Ads Are Harder to Optimize Than PPC
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Why paid social is structurally harder to optimize, what makes performance signals less stable, and how marketers should processes accordingly.
Why PPC and Social Ads Behave Differently
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Paid advertising is not a one-size-fits-all discipline.
Facebook Ads for Tutors and Test Prep Services
Feb 6, 2026
Get better results from Facebook ads for tutoring and test prep. Learn smart targeting, funnels, and creative tips to attract parents and students.
Instagram Audience Targeting for Affiliate Marketers
Feb 6, 2026
Instagram audience targeting tips for affiliate marketers: boost conversions with behavior-based and account-level custom audiences.

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