Company Blog

Why Instagram Reels Viewers Behave Differently Than Feed Scrollers
Dec 6, 2025

Why Instagram Reels Viewers Behave Differently Than Feed Scrollers

Latest News

Segmenting Repeat Customers for More Profitable Upsells
Dec 4, 2025
Segment repeat customers to boost upsells, increase AOV, and improve ROI with smarter targeting.
Micro-Tests: The Fastest Way to Improve Meta Campaigns
Dec 4, 2025
Optimize your Meta campaigns, reduce wasted budget, and find winning creative, audiences, and formats faster.
How Visual Friction Helps Ads Stand Out in Busy Feeds
Dec 4, 2025
This article explores how visual friction can make ads more noticeable in crowded social feeds.
Why Post-Purchase Ads Drive Higher LTV Than Discounts
Dec 4, 2025
Post-purchase ads beat discounts for LTV growth. Learn simple strategies to drive repeat sales and loyalty.
Why Click-Path Analysis Matters More Than CTR
Dec 3, 2025
Why click-path analysis beats CTR for ad performance. Track behavior, not just clicks.
Cost Diagnostics: Finding Leaks in Your Ad Budget
Dec 3, 2025
Find and fix ad budget leaks with practical tips to reduce costs and boost performance.

Log in